In short, indieapocalypse is the death of indie games. And the entire video games industry is commenting. But there's one thing no one dares say. If you throw a rock in the video games industry you'll hit about a dozen articles, a few conference talks and hundreds of status updates about #indieapocalypse. What is indieapocalypse? […]
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Want to stay ahead of the curve on what's hot in mobile game marketing? In countdown fashion, these are my top 10 mobile game marketing trends for 2016. The mobile games market is increasingly saturated, marketplace visibility continues to drop, user acquisition cost continues to rise, and we're still seeing a bit of an exodus in pursuit […]
Are you making virtual reality games? This guide will give you insight on how to approach marketing VR games with the goal of leading their resurgence. But beware. What I'm saying isn't for those who simply want to try VR. It's exclusively for serious developers and publishers of virtual reality games. I'm only talking to […]